Why Grace? A note behind our name from our founder

grace (noun): a merciful or compassionate nature; an act of kindness, courtesy or clemency; an exemption.

Grace is a word that has come up for me over and over again, spiritually and personally. When I started on this journey of running my own business, holistic wellness, and the act of balancing the two, I didn’t always feel as if I “deserved it”. I struggled with “why would people want to come to me? I used to live off of candy, cheese burgers, alcohol, and partying until the sun came up - do people think I’m a fraud?” At times the fear was overwhelming. When I finally relaxed into grace, I had peace. I was able to breathe and know that I am worthy of this path, all thanks the goodness of God. With that I’ve been able to truly grow and flourish.

As I have become a mom, giving myself grace has had a whole new meaning. Juggling the shoulds and wants of motherhood while keeping up with the house, being a good wife, running a business, oh yeah and not forgetting about self-care and friendships. I cannot do it all - and I had to learn to accept that. I had to remind myself that no one was expecting me to do it all and if I didn’t take care of myself the rest would fall apart. My point here is, we are allowed to be gentle with ourselves. We are allowed to feel. We are allowed to rest. We are allowed to choose grace when it comes to ourselves.

My goal is to provide a space for you to feel what you need to feel, to rest, to give yourself grace, and allow yourself to be taken care of. I know that when we do these things we feel better, we sleep better, we can function better, we are healthier, and as an extra bonus our skin looks better.

Our products that I have formulated and handcrafted, are designed with all of this in mind. To provide you with a simple routine that you can easily work into your life, so that you can care for yourself and your skin without the overwhelm.

We want to support you as you age gracefully. We don't aim to force your skin or to wipe all life away from it. We believe that lines and wrinkles are a beautiful sign that you have lived. Growing older is a beautiful thing and overtime our skin will change and that's okay. There is so much disconnect in the frozen faces we see these days, and it makes me sad for our society. How beautiful would it be if we could teach our young ladies that they are beautiful at every stage of life, not just before the wrinkles appear, that their beauty does not come from intense chemical peels, fillers, injections, and the like. Together, we can teach women young and old that their skin is worthy of nourishment, even when it feels less than perfect.

Our skin will never be perfect. It is going to fluctuate as we move through the stages of our lives. I hope that with our products you can feel grace in all aspects and that you feel beautiful and confident in your own skin.

 

xo Ashley

 

For from his fullness we have all received, grace upon grace. John 1:16

By the grace of God I am what I am...1 Corinthians 15:10

 

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